About
Brief Description: Strong Cashier holds a special place in my heart as it marked our inaugural release in my startup journey. Taking the game from concept to reality, we explored various gameplay options, eventually achieving 1.5 million downloads. Through rigorous testing, we discovered that an arcade-idle version with an idle-clicker mechanic resonated well with players. I am confident that with sufficient resources and time, we could have elevated it into a revenue-generating hybrid casual title but unfortunately we needed to stop working on it after months of work.
My Roles:
Pioneered the development of global vision and iteration roadmaps, setting the project's course from the prototype phase.
Analyzed game metrics and made data-centric decisions for introducing new features and adjusting levels.
Led a dynamic cross-functional team, uniting developers, designers, and artists for cohesive project execution.
Designed layouts in Unity and mock-ups in Figma, ensuring visual and structural coherence.
Innovated consistently by introducing new features for the game, contributing to a dynamic user experience.
Maintained meticulous game balance for a compelling and enjoyable gameplay experience.
Conducted Quality Assurance (QA) for each iteration over months, ensuring sustained quality.
Prepared all UI elements, contributing to the overall user interface design.
Produced hundreds of creative videos using Unity, Premiere, and After Effects, enhancing the game's promotional material. We prepared numerous 3D and 2D assets for each creative style and scenario.
